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About Us

NUGen Mobile, a brand of the famed KAILASH Appliances Group having expertise in the Appliances business in Karnataka India for over 30 years, was formed in October 2011. Successfully completing the short period of operations in the Karnataka Mobile handset space, NUGen Mobile has set many industry benchmarks with a claim to many firsts to its name.NUGen Mobile is the only handset company in India amongst not just the domestic brands but the International players as well, that is growing at a pace of around 100 percent from launch on a Month on Month basis till present. NUGen Mobile in a very short span of time has carved a distinct identity and is known in the industry for being pioneer and the first mover in bringing handsets with the most advanced technology.

We at NUGen Mobile have envisioned serving consumers who cannot own high-end handsets. This Consumer oriented technology innovation has always been at the helm of driving Company’s Business & Product strategies in Indian market. Following this philosophy, NUGen Mobile has always endeavoured in bringing quality products with technologically advanced features which are crafted in style and finesse to serve the masses.

In a cutthroat environment where handsets are constantly evolving, NUGen Mobile is taking a lead in creating complete ecosystem for consumption of Mobile 3D Entertainment. The first step towards this vision being the introduction of India’s first 3D-UI phone with preloaded content – NUGen N300i, introduced in the Indian market.
It is this ethos, vision and the brand values that swayed our customers to make us proud to be representing ourselves as a unique brand in the Indian Market.

Our Mission


To consistently manufacture and distribute High Quality products with innovative research & design strategy, integrated with state of the art technology, supported by best business process and practices, thereby exceeding expectation throughout the value chain. To retain human capital by investing in various training and welfare programs as well as offering conducive work environment for self development and growth. To maximize returns and offer consistent growth to its stakeholders.